# RepeatShot - Project Overview for LLMs

## Project Information
**Name:** RepeatShot
**Type:** macOS Screenshot Automation Tool
**Website:** https://repeatshot.com/
**Target Platform:** macOS (Apple Silicon optimized)

## Core Product Concept
RepeatShot is a macOS application designed for people who take screenshots repeatedly. It automates the repetitive choices in screenshot workflows, allowing users to capture and organize without breaking their workflow.

**Tagline:** "For People Who Take Screenshots Again and Again"
**Core Value:** "Define once, capture repeatedly"

## Key Features
- Three capture modes (full screen, window, area) with single customizable hotkey
- Automates repetitive screenshot choices
- Reduces desktop clutter and workflow interruptions
- Single hotkey (default: CMD+Shift+E) for multiple capture modes
- Additional screen capture shortcut (CMD+Shift+R)

## Current Status & Era
**Current Era:** RepeatShot Era (launched July 2025)
**Evolution:** Previously known as "Multi Screen Capture" (2022-2025)
**Stage:** Launch phase with special introductory pricing

## Pricing (as of October 2025)

### Launch Pricing Model
- **Primary Strategy:** "Simple, Fair Launch Pricing"
- **Survey Price:** $4.99 (37% discount from regular price)
- **Quick Access:** $7.99 (no survey required)
- **Free Trial:** 7 days full access

### Key Pricing Elements
- No subscription model - one-time purchase
- 14-day money-back guarantee
- Survey-driven pricing research phase
- Emphasis on "launch pricing" to maintain future flexibility
- Survey pricing includes questions about pricing preferences

## Target Audience
- Power users who take screenshots frequently
- macOS users focused on workflow optimization
- Users tired of repetitive screenshot setup

## Brand Voice & Messaging
**Tone:** Professional but approachable, efficiency-focused
**Key Themes:**
- Workflow automation
- Consistency and reliability
- Time-saving and efficiency

---

**Last Updated:** October 2025
**Context:** This document provides LLMs with project context for RepeatShot, including current launch strategy, pricing model, and brand positioning.